AFC Ajax Coaches Tour


The Ajax Youth Academy is one of a kind!

 It is unique, because of its culture and proven history of success and player development. Moreover, the soccer philosophy, the facilities, the innovative approach and the staff are unmatched in the world of sports. There is a consistent style of playing and training, with attainable progressions from one age-group to the next.

The Ajax soccer style is: dominant, fast, technical, attacking, and exciting, preferably on the opponent’s half. Many stars from the Ajax Youth Academy like Johan Cruyff, Marco van Basten, Frank Rijkaard, and Dennis Bergkamp have had an impact on Dutch soccer, not only as a player but also as trainer/coach.

In addition, the following players from the Ajax Youth Academy played for the Dutch national team during the 2010 World Cup: Maarten Stekelenburg, Gregory van der Wiel, Johnny Heitinga, Rafael van der Vaart, and Wesley Sneijder.

The Ajax Youth Academy offers programs for youths (ages 9-19), trainer/coach and program directors, head of youth programs, and directors of coaching. Develop your coaching skills with Ajax!

Ajax Youth Soccer Academy

National and International Success - Trophies

National Champions: 1918, 1919, 1931, 1932, 1934, 1937, 1939, 1947, 1957, 1960, 1966, 1967, 1968, 1970, 1972, 1973, 1977, 1979, 1980, 1982, 1983, 1985, 1990, 1994, 1995, 1996, 1998, 2002, 2004, 2011  
Divisional Champions First Class:
1918, 1919, 1921, 1927, 1928, 1930, 1931, 1932, 1934, 1935, 1936, 1937, 1939, 1946, 1947, 1950, 1952
National Cup Winners
: 1917, 1943, 1961, 1967, 1970, 1971, 1972, 1979, 1983, 1986, 1987, 1993, 1998, 1999, 2002, 2006, 2007
Dutch Super Cup:
1993, 1994, 1995, 2002, 2005, 2006, 2007
European Champions Cup/Champions League:
1971, 1972, 1973, 1995
European Cup Winners’ Cup:
European Super Cup:
1972, 1973, 1995
World Cup for Teams:
1972, 1995

Course information

From March 1-4, 2012 the official Ajax Youth Academy organizes an International Coaches Symposium for coaches and soccer lovers from all over North America. The symposium content is designed by Ajax and all elements in the course are updated to the latest training and coaching principles. Should you be interested, do not hesitate to register in time because space is limited!

Course level

The level of the course is comparable with UEFA B- (Basic) Course, with some elements of A- and Pro-level (especially the analysis of Pro-matches and special topics are on the highest level). Participants in this course will receive a Certificate of Participation. There will be no formal testing on knowledge and skills and coaches do not receive a diploma, due to the different entrance levels of the participants and the specific and non-comparable contents of this program in relation to other coaching programs.

Who can participate? Participants must have:
  • A minimum level of coaching (youth) teams
  • Knowledge of coaching soccer

Accommodation & Transfers

The course will be held at the official training center of Ajax called “de Toekomst”.
Ajax Youth Academy “de Toekomst” Borchlandweg 16-18 Amsterdam Zuidoost
Amsterdam Arena and Ajax offices: Arena Boulevard 29, Amsterdam Zuidoost

Participants will be accommodated at the Novotel Hotel in Amsterdam. The hotel address is:
Novotel Hotel, Europaboulevard 10, Amsterdam, tel. 020-5411123. Hotel website:

All airport transfers are included. The Novotel is next to the RAI Station, from there you can take the metro to the Ajax facilities. Obviously you can share a taxi as well.
During the course, the course manager will be available to assist you in case of questions and problems. 

Ajax Youth Soccer Academy


Wednesday February 29, 2012
06:00pm       Departure flight from Newark to Amsterdam

Thursday March 1, 2012
7:30am         Arrival Amsterdam airport. Transfer to the Novotel. At leisure till 2:00pm
2:00pm         Transportation (by subway) to Ajax                   
2:30pm         Presentation Ajax Youth Academy  
3:30pm         Presentation Ajax Scouting                                 
5:00pm         Observe Ajax Youth training sessions & feedback  Ajax Youth Academy
8:00pm         Dinner at Novotel

Friday March 2, 2012
8:00am         Breakfast
9:30am         Transportation (by subway) to Ajax
10:30am       Visit Ajax 1st team training session
12:30pm       Lunch at your own at Ajax Clubhouse
2:00pm         Pre game discussions Ajax vs. Roda JC
5:00pm         Observe Ajax Youth training sessions & feedback  Ajax Youth Academy
8:00pm         Dinner at Novotel

Saturday March 3, 2012
8:00am         Breakfast     
9:00am         Transportation (by subway) to Ajax
9:30am         Ajax Youth games & feedback       
1:00pm         Lunch at Jinso – included
2:00pm         Presentation Ajax Talent Development      
3:00pm         Presentation Ajax “Coach the Coach”
4:00pm         Ajax Fan Shop                                     
8:00pm         Dinner at Novotel

Sunday March 4, 2012
8:00am         Breakfast
10:00am       Transportation (by subway) to Ajax
10:30am       Presentation Ajax Online Academy                     
2:30pm         Visit pro game Ajax vs. Roda JC
5:00pm         Game analysis

Monday March 5, 2012
6:30am         Breakfast     
7:00am         Transfer from the Novotel to Amsterdam Schiphol Airport
9:00am         Departure flight to Newark from Amsterdam
11:45am       Arrival Newark

Participant prices Ajax International Coaches Symposium

Option A)       US$ 2,695.00
Accommodation in a double room with 2 twin beds (share a room with another participant), private bathroom and TV

Option B)       US$ 2,920.00
Accommodation in single room with private bathroom and TV

In case you would like to arrange your own airline reservations, you can deduct $ 800.00 from the participant prices. We will only arrange your airport transfers if you arrive and leave (approx.) the same time as the other participants.

Included is:

  • 4 nights hotel accommodation
  • 2 meals per day, starting with dinner on March 1 and breakfast on March 5
  • Airport transfer to and from Schiphol Airport on the arrival and departure day
  • A four day public transportation pass
  • Symposium participation fees 
  • Visit youth academy games of Ajax
  • Ajax Youth Academy presentations
  • Ajax Online Academy membership (retail value $ 79.00)
  • Ajax game ticket (retail value $ 90.00)
  • One lunch at Restaurant Jinso
  • Observe Ajax youth training sessions + feedback
  • Ajax Symposium Certificate of Participation
  • Ajax souvenir
  • Airfare, taxes and fuel surcharges from Newark airport (other gateways are available at an extra cost. Approx. supplements are between $ 150-$250 from other east coast gateways; between $ 250-$350 from Midwest gateways and between $ 300-$350 from West Coast gateways). 

Ajax Youth Soccer

Excluded is:

  • Travel and Medical Insurance
  • Personal expenses and drinks
Payment schedule:

Deposit with application:   $ 1,500 deposit (non refundable)
7 weeks prior to start of symposium:   Balance due.

Payments by checks payable to: L & J Group, Inc.

Application, general release, resume and medical release forms.

Each participant should download the forms – see next PDF file - and mail them to us with your coaches resume.

pdf Download Application Form


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